The digital challenge
The digital challenge for Manifattura Valcismon mainly involved managing returns and ensuring accurate fit for customers on their e-commerce platforms. Variations in sizing and differing expectations increased return rates, requiring innovative solutions to enhance the purchasing experience. The company invested in technology and data to better match products with customers.
The solution
The solution adopted by Manifattura Valcismon to improve the customer experience on its e-commerce platforms relies on We Wear’s size suggestion technologies. Thanks to these solutions, customers receive personalized and accurate guidance on the best-fitting size, reducing the number of returns and increasing purchase satisfaction. This innovative approach is transforming the fitting process, making it more efficient and focused on the real needs of users.
The results
The results achieved by Manifattura Valcismon through the adoption of We Wear’s solutions are evident in a significant reduction in return rates and an improvement in customer loyalty. The shopping experience has become smoother and more personalized, boosting satisfaction and trust in the brand. Additionally, operational efficiency has improved, positively impacting the costs associated with managing returns.
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